Latest on Retail Sales October 2011 - Animated video podcast (YouTube)

http://www.youtube.com/watch?v=sAYlsq_c7ag

The short video podcast using audio commentary and graphical animations covers the following :

1. It looks at month on month change in sales values and sales volumes before comparing October 2011 with a year earlier

2. It then looks at the value and volume of sales in two sectors - the food sector and household goods

3. Focus on estimated prices within the retail sector

Source: Office for National Statistics

Background notes

1. Details of the policy governing the release of new data are available by visiting www.statisticsauthority.gov.uk/assessment/code-of-practice/index.html or from the Media Relations Office email: media.relations@ons.gsi.gov.uk